Founder of Snowball Narrative
Jonathan is the co-author of “The Art of Innovation” and “The Ten Faces of Innovation”, two bestsellers about the legendary design strategy firm IDEO that have combined international sales of 700,000 copies.
Jonathan has been nominated for a Pulitzer, won two Computer Press Awards, and a NY Press Club Journalism Award in 2009 and Peter Lisagor Award for Exemplary Journalism in 2010. He first blogged professionally in 1997, and has recently blogged about business and innovation for The Huffington Post and American Express Open Forum, and has done branding work for Garmin and Sony.
Jonathan has given numerous keynotes and executive briefings in the United States and Canada on innovation, social media and storytelling. He has also made more than a hundred appearances on television and radio on such national shows as All Things Considered, Fresh Air, Talk of the Nation, CNN, Fox, ESPN and CNBC. He holds a degree in Rhetoric from UC Berkeley, and teaches innovation and entrepreneurship at USF.
Topic: IDEO's Strategies for Driving Creativity throughout Your Organization
The power of the “Ten Faces” or personas for building successful new products, services and companies.
A practical, human centric map for starting, building and nourishing project teams.
How to further engage the core Ten personas.
Stock of your “strong faces” or personas, and become adept at recognizing weaknesses and then collaborating to reduce individual and team vulnerabilities.
Specific “faces” to tackle an innovation design brief, fostering robust team and personal skill development.